Hi there! My name is Erika Boom; I love being a mom, being active and looking and feeling great.
I was always having a hard time finding sports outfits that made me feel fashionable, stylish and in which I could conquer my whole day in. Out of this necessity and passion, FIT MAMA was born in 2014 with a line of fitness-fashion tops and leggings developed in high-tech fabrics.
Designed in Miami and manufactured Worldwide, I create athleisure pieces with the modern woman in mind: she runs a house, she runs a business, she runs after her kids and looks great doing it!
Each step in the production process is carried out with love. From carefully designing the pattern to developing the print and style of each product. So the little red hearts all over the pants, packaging and corporate material? That’s because with every FIT MAMA item you acquire you get a little piece of my heart
Native Country: Colombia
Favorite Color: Pink
Favorite Food: Lebanese
My passions: My son, my work, my family
Daily Hours of sleep: I need 8
Inspired by: Fashion, nature, art, colors, the human spirit
Morning or night: Morning
Addiction: FIT MAMA Leggings, handbags, nail polish colors & sunglasses
Biggest Challenge: Being a working Mom